Expert Industrial Marketing Videos for Manufacturing Success

Most companies barely scratch the surface of what HubSpot can actually do—especially in industrial. You’re probably paying for features you're not even using... and wasting budget in the process.

In this video, I'm going to break down the most underutilized (but powerful) HubSpot features that can actually save your company money and streamline your sales and marketing. We’re not talking fluff—we’re talking practical features you can start using today.

If you're in marketing or sales leadership and you're using HubSpot—or thinking about it—don’t miss this. We’re covering tools that help you track ROI, reduce manual work, and align your teams faster.

Time Stamps:
0:00 - Intro
2:43 - Live Screen Share
31:30 - Conclusion
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Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

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Connect For Business:
Milan Media: https://milanmedia.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

We’re diving deep into what most sales and marketing teams get completely wrong when reaching out cold.

In this live session, Cristian and I are breaking down the exact framework for crafting offers that actually hit. This isn’t some fluffy “value prop” theory — we’re giving you real, blunt tactics that get responses from cold leads who don’t know you, don’t trust you, and frankly don’t care… until you make them.

What we’ll cover:
- How to stop sending weak, ignorable offers that get ghosted
- The psychology behind irresistible messaging
- Examples from the field that worked (and bombed)
- Why industrial companies especially screw this up — and how to fix it

If you’re in B2B sales or industrial marketing and tired of shouting into the void… this one’s for you.

No BS. No fluff. Just straight-up strategy that you can steal and use tomorrow.

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You’ve got traffic coming to your site but nobody’s clicking, filling out forms, or booking a call. That’s a problem, and in this video I’m giving you five quick, actionable fixes you can implement today to change that. I’m not talking theory or vague advice—these are practical moves that work across industries, whether you’re B2B, B2C, or somewhere in between.

I’ll walk you through why heat mapping is non-negotiable, how to structure your pages to hit your audience’s pain points fast, and what makes a call-to-action actually convert instead of just sitting there looking pretty. We’ll get into pop-ups (done the right way), and I’ll show you how to set yourself up for retargeting so you’re not letting warm traffic slip through your fingers.

If your website is basically a revolving door for visitors, these five steps will stop the leaks and start turning those eyeballs into leads. No fluff, no gimmicks—just the stuff I use with clients every day to drive conversions.

Watch this, make the changes, and you’ll see the results.

Timestamps:
00:00 - Intro: Why Your Website Isn’t Converting
00:22 - Step 1: Install Measurement Tools (Hotjar, Crazy Egg)
01:30 - Step 2: Prioritize Pain Points and Structure Your Page
02:41 - Step 3: Add Clear, Accessible CTAs
03:51 - Step 4: Use Popups to Re-engage Visitors
04:47 - Step 5: Set Up Retargeting Ads
05:46 - Final Recap: 5 Keys to Conversion
06:43 - Outro & Call to Action
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Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmedia.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

You’ve got cold leads sitting in your CRM right now that you think are dead. They’re not. I just pulled 30 leads out of the grave over the last 60 days — and I’m going to walk you through exactly how I did it.

Since taking sales back over after my guy moved on, I’ve been back in the trenches doing what most salespeople won’t. That’s why the team’s been calling me the Gravedigger — I dig up cold leads, and I close them.

In this video, I break down the 3-step system I used to get old leads re-engaged and moving again. If you’re in B2B, industrial sales, or technical services and your pipeline is dry, this will change the game if you actually put it to work.

We're not talking theory — this is real, practical, “get it done today” stuff.

Timestamps:
00:00 – Cold leads aren’t d*ad, you’re just lazy
00:53 – Step 1: Gather everything – every quote, deal, ghosted lead
01:29 – Step 2: One-to-one outreach (stop hiding behind email)
03:21 – Step 3: Automate the follow-up so this never happens again
06:00 – My 30 leads in 30 days challenge
06:30 – Final message: Stop waiting, start digging


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Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmedia.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Getting ghosted after sending a proposal? Welcome to the club — but you don’t have to stay there.

In this video, I'm going to break down exactly how to prevent ghosting from happening in the first place, and what to do when it does. If you’re in B2B or industrial sales, these are the tactical moves that actually work.

Here’s what you’ll learn:

How to set crystal-clear expectations during your discovery call

The right way to follow up using multiple methods (email, phone, LinkedIn)

Why your tone and timing matter more than you think

How to stop chasing dead deals and put time back into your pipeline

This isn’t theory. It’s how top reps follow up without looking desperate — and actually close more deals.

If you’re managing a sales team or trying to improve your own sales process, share this with someone who needs it.

Listen to the full episode on the podcast:
Your Marketing Sucks — available on all major podcast platforms.

For one-on-one help, connect with Kyle on LinkedIn.

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Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmediaco.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Milan Media is shifting our live show format—we’re going live once a month instead of weekly. But don’t get it twisted… this isn’t less content, it’s more value. We're going all-in on higher-impact topics, real strategy, and no fluff.

In this episode, Cristian and I are breaking down the top 5 marketing mistakes B2B companies are still making in 2025. We see this stuff every day—wasted budgets, poor targeting, stale LinkedIn strategies, zero follow-up—and we’re calling it out.

If you’re in B2B marketing and trying to align your sales and marketing teams, get better leads, or finally build momentum online, you need to catch this.

We’re not here to sugarcoat anything—we’re here to help you stop doing dumb sh*t and start executing what actually works.

__________

Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmediaco.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Most sales reps screw up discovery calls — they talk too much, ask weak questions, and skip setting next steps. Then they wonder why their pipeline’s full of garbage and they’re not closing.

In this video, I’m breaking down the exact 4-step process I use — and train entire sales teams on — to run effective discovery calls that lead to real opportunities.

Here’s what I cover:

Why I follow the 80/20 Rule (they talk 80%, I talk 20%)

How I qualify leads without turning it into an interrogation

The exact way I ask about decision timelines so I’m never left guessing

How I set expectations and follow-up methods before the call ends

If your deals are stalling or you're getting ghosted, this process will fix it. Stop winging it — this is the real playbook.

If you got value out of it, share it with your sales team or that one rep who always “thinks the call went great.”
Subscribe for more content like this and check out the podcast Your Marketing Sucks on all major platforms.
__________

Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmediaco.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Most people are doing cold outreach wrong in 2025.

In this video, I break down the three key things that are actually working right now—and how you need to shift your mindset if you want more deals. Whether you're doing email, LinkedIn, cold calls, or text, it’s not about the channel—it’s about what gets results.

Here’s what I cover:

Why being platform-agnostic matters more than ever

How to build a hook that gets responses (no fluff, real value)

The role of organization and CRM in tracking what actually works

I’ve worked with hundreds of industrial and B2B companies over the last decade. These are the tactics we use for clients right now to generate leads and drive real pipeline.

If you're serious about growing your sales in 2025, this is what you need to hear.

Subscribe to stay on top of what’s working in industrial sales and marketing.

TIMESTAMPS:
00:00 - Cold Outreach in 2025: Why It Still Works

00:15 - #1 Be Platform Agnostic

02:00 - Testing and Tracking Preferred Communication Methods

03:40 - #2 Crafting a Powerful Hook or Offer

05:34 - Examples of Effective Cold Offers

07:49 - #3 Stay Organized with CRM Tools

09:22 - Using Data to Improve Outreach Efficiency

10:12 - Final Thoughts & Call to Action
__________

Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
Milan Media: https://milanmediaco.com/ytv
Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia-m2/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/