Creative videos play an important role in marketing initiatives, and they have grown in popularity every year since 2016.

At least 50% of your target demographic would rather watch a video than read lines of text, and video is what people most frequently stop their social feeds on. By investing in video content, whether that’s background website videos or updated corporate videos, you are staying with the latest marketing tactics that are performing the best.

Once our team completes the discovery phase of the project, we create a video content strategy to ensure that the videos we produce match your brand identity, the intended purpose, and distribution methods. Here’s how we do it.